Beyond WimbledonIn Partnership with IBM

The case for data analytics in business

More and more businesses are faced with the challenge of turning multiple sources of raw information into a competitive advantage. How do you make sense of streams of seemingly unrelated structured and unstructured data?

From a local zoo to a global airline, find out how businesses around the world have applied IBM analytics to turn Big Data into big results.

Game, set and perfect match. Wimbledon and IBM

IBM are using analytics to bring millions of data points captured at The Championship vividly to life, giving fans around the world much greater insight into the competition and a richer experience during every match.

Sporting Case Studies

The Rugby Football Union Boosts the Fan Experience with IBM Analytics and Big Data

IBM puts Smarter Buildings research into Practice

“Living Lab” provides an ideal workplace for researchers at the least environmental cost

Energy Saving Trust

Developing innovative services to target energy efficiency improvements in UK housing stock

Cincinnati Zoo improves customer experience and enhances performance

Analytics provides new insight into weather data and customer behavior, boosting attendance and increasing retail and food sales

Virgin Atlantic increases online booking values by seven percent

Gaining deeper insights into online customer behaviour with help from IBM