The case for data analytics in business
More and more businesses are faced with the challenge of turning multiple sources of raw information into a competitive advantage. How do you make sense of streams of seemingly unrelated structured and unstructured data?
From a local zoo to a global airline, find out how businesses around the world have applied IBM analytics to turn Big Data into big results.
Game, set and perfect match. Wimbledon and IBM
IBM are using analytics to bring millions of data points captured at The Championship vividly to life, giving fans around the world much greater insight into the competition and a richer experience during every match.
Sporting Case Studies
The Rugby Football Union Boosts the Fan Experience with IBM Analytics and Big Data
IBM puts Smarter Buildings research into Practice
“Living Lab” provides an ideal workplace for researchers at the least environmental cost
Energy Saving Trust
Developing innovative services to target energy efficiency improvements in UK housing stock
Cincinnati Zoo improves customer experience and enhances performance
Analytics provides new insight into weather data and customer behavior, boosting attendance and increasing retail and food sales
Virgin Atlantic increases online booking values by seven percent
Gaining deeper insights into online customer behaviour with help from IBM